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“A quick, breezy read studded with mini profiles, snippets of aviation history and amusing anecdotes…The book shows that jetBlue deserves credit for sterling execution…” (more...)

“Peterson’s book is full of larger-than-life airline magnates like [Herb] Kelleher and….Richard Branson. It’s fun to read..”  (more...)

Read the introduction.



Market Place Morning Report
Radio Interview

Host Kai Ryssdal talks to Barbara Peterson, author of "Blue Streak" about what it took to get the airline off the ground. (more...)